IMS is the Key to Web 2.0 June 19, 2007
Posted by geoliv in : General, Trends, Standards , trackbackA larger discussion on the technologies behind the panel, specifically building out IMS, and the IP Core. There are some key issues of knitting a bunch of networks together versus a wholesale, unified network. A lot of concerns were expressed about the ability to deliver IPTV and other Web 2.0 services to consumers in a full-blown IMS network. Fully developing IMS was essential to video sharing, collaboration and seamless mobility.
Panelists included: Chris Rice, CTO of AT&T; Pieter Poll, CTO, Qwest; Mark Weigleitner, SVP & CTO, Verizon; Mark Bross, Group Technology Officer, BT; and the panel was moderated by Susan Miller, president and CEO of ATIS.

There was great debate over what consumers actually want. Do they want broadcast programming and movies? Or do they want access to a wide variety of content. Some of the CTOs felt linear video was more important than other Web 2.0 oriented video (a la YouTube). There was a little bit of unsure attitude and roles concerning Google and Apple.
Biggest challenge came from Qwest CTO Pieter Poll who sees traffic doubling every year. Another key issues was handling the complexity of the mobile environment and ensuring seamless interaction between networks.
According to ZDNet, the deployment of Internet Protocol Multimedia Subsystem (IMS) will help telecommunications operators increase their revenues and bring new services to end-users, says Frost & Sullivan. According to the research firm, increasing competition between Europe’s fixed and mobile carriers and the success of Internet telephony services such as Skype, have heightened the focus on Internet Protocol (IP) including IMS standards based on the Third-Generation Partnership Project (3GPP).
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